How To: Add Google Analytics to your site and monitor traffic

Wouldn't it be nice to know how many people actually visited your site each day, and how long they stayed there? Google Analytics is a great, free utility from Google that will tell you just that and so much more. In this clip, the Web Guru will show you how to use this program, generate and install an HTML code onto your site so that you can keep track of your visitors and demographics. This is a fantastic tool for advertising purposes and so you can see which content is working best for your company.